Motive vs Omnitracs: Head-to-Head Comparison 2026

An independent, research-backed comparison of Motive and Omnitracs — covering features, pricing, pros & cons, and real user feedback. Updated March 2026.

How to use this comparison

Use this comparison to evaluate Motive and Omnitracs based on deployment fit, pricing structure, platform coverage, and the operational tradeoffs that matter most after rollout.

The goal here is not to crown a winner in the abstract. The goal is to understand which product is easier to justify once deployment fit, pricing mechanics, platform support, and day-two administration are put under pressure.

Compare the two products clearly before the sales process starts shaping the conclusion.

Motive logo

Motive

Motive (formerly KeepTruckin) is a 9.0/10-rated fleet management platform best suited for trucking companies and fleets that prioritize ELD compliance, AI-powered dash cams, and affordable per-vehicle pricing. It offers 1-year contracts (vs Samsara’s 3-year lock-in), the Motive Card for fuel savings, and 20–30% lower costs than the category leader — making it the top choice for compliance-focused fleets that want flexibility.

From ~$25/vehicle/mo pricing, Cloud deployment, iOS, Android, Web platform support, and no clearly listed trial path.

Motive should stay in the conversation if its commercial model and rollout profile match the fleet environment more cleanly than the competing option, not simply because the feature list sounds broader in isolation.

Omnitracs logo

Omnitracs

Omnitracs is a veteran fleet management platform now owned by Solera, built for long-haul trucking and enterprise carriers. With the Omnitracs One unified platform, it combines ELD compliance, route optimization, driver safety, and critical event video in a single ecosystem. We tested the platform, analyzed hundreds of user reviews, and compared it against modern competitors to determine whether Omnitracs still delivers value in 2026.

From $23/vehicle/mo (quote-based) pricing, unspecified deployment, unspecified platform support, and no clearly listed trial path.

Omnitracs should stay in the conversation if its commercial model and rollout profile match the fleet environment more cleanly than the competing option, not simply because the feature list sounds broader in isolation.

Side-by-side matrix

Use the matrix as the fastest way to isolate hard differences in pricing, deployment, platform coverage, and trial access before you go deeper into rollout and workflow questions.

CriteriaMotiveOmnitracs
Pricing modelFrom ~$25/vehicle/moFrom $23/vehicle/mo (quote-based)
DeploymentCloud
Supported OSiOS, Android, Web
Free trialNoNo

What should actually decide the shortlist

Motive (9.1/10) excels with ELD + AI cameras + fleet fuel cards for trucking, ideal for trucking fleets needing strong ELD compliance, AI cameras, and fuel savings. Omnitracs (7.5/10) stands out for enterprise long-haul trucking, best suited for large long-haul trucking fleets with enterprise requirements. Choose Motive if you need strong ELD compliance, AI cameras, and fuel savings. Choose Omnitracs if enterprise long-haul trucking is your priority.

When Motive is easier to justify

Motive is worth the closer look if a cloud deployment model, from ~$25/vehicle/mo pricing structure, and iOS, Android, Web platform support line up more cleanly with the fleet environment.

When Omnitracs is easier to justify

Omnitracs may be the better fit when its delivery model, from $23/vehicle/mo (quote-based), and operational tradeoffs map more closely to what the fleet team actually needs in the next rollout phase.

Questions to settle before moving forward

These are the checks worth answering before a stronger sales process or cleaner demo experience starts getting mistaken for better fit.

1

Which deployment model better fits your current infrastructure?

2

How does each pricing model behave as the fleet scales?

3

Which platform reduces the most operational friction after rollout?

Frequently asked questions

Is Motive better than Omnitracs?+

Motive scores 9.1/10 vs Omnitracs’s 7.5/10 in our independent review. Motive is best for trucking fleets needing strong ELD compliance, AI cameras, and fuel savings, while Omnitracs is best for large long-haul trucking fleets with enterprise requirements. The right choice depends on your fleet’s specific needs.

How much does Motive cost compared to Omnitracs?+

Motive starts at $25/veh/mo (starting price; varies by features selected). Omnitracs starts at custom pricing (enterprise pricing only; typically $30-50+/veh/mo). Both may have additional hardware costs and volume discounts for larger fleets.

Can I switch from Omnitracs to Motive?+

Yes, many fleets switch from Omnitracs to Motive. Check your current contract terms for early termination fees. Motive typically handles data migration and provides onboarding support to make the transition smooth.

What are the main differences between Motive and Omnitracs?+

Motive focuses on ELD + AI cameras + fleet fuel cards for trucking, while Omnitracs specializes in enterprise long-haul trucking platform. Motive scores 9.1/10 at $25/veh/mo, while Omnitracs scores 7.5/10 with custom pricing.

Does Motive have better dash cams than Omnitracs?+

Motive offers AI-powered dash cams with driver coaching. Omnitracs relies on Critical Event Reporting via partner integrations. Motive has a clear advantage in built-in camera technology.

Which is better for small fleets — Motive or Omnitracs?+

For small fleets (under 25 vehicles), Motive is the better choice at $25/veh/mo with modern features. Omnitracs is designed for large enterprise fleets and its pricing and complexity make it less suitable for smaller operations.

Open the full product profiles

Use the software profiles to go deeper on pricing details, integrations, rollout fit, and editorial review before the team commits to a final vendor path.

Motive

Motive (formerly KeepTruckin) is a 9.0/10-rated fleet management platform best suited for trucking companies and fleets that prioritize ELD compliance, AI-powered dash cams, and affordable per-vehicle pricing. It offers 1-year contracts (vs Samsara’s 3-year lock-in), the Motive Card for fuel savings, and 20–30% lower costs than the category leader — making it the top choice for compliance-focused fleets that want flexibility.

Omnitracs

Omnitracs is a veteran fleet management platform now owned by Solera, built for long-haul trucking and enterprise carriers. With the Omnitracs One unified platform, it combines ELD compliance, route optimization, driver safety, and critical event video in a single ecosystem. We tested the platform, analyzed hundreds of user reviews, and compared it against modern competitors to determine whether Omnitracs still delivers value in 2026.